I designed an interactive video interface for BMW as part of the new BMW 3 Series launch. The video could be stopped at any point and would reveal information on the car that was currently showing in the footage. It was also possible to click on the pictures of cars to jump to that section of the video.
I also designed a microsite concept for the launch. The idea was of a horizontal parallax scrolling journey through an art gallery containing pictures and video, with different sections representing periods in BMW’s history.
