I worked with the founders of Codary to create web and mobile apps to extend the digital aspect of their product, as well as create a marketing site and promotional video, and optimising UX. Codary (now called Complori) is provider of online courses teaching kids age 7-16 how to program, innovatively explaining code by modifying games such as Minecraft. The team needed an aesthetic that would appeal to the target age group and their parents, making learning feel like a fun and magical adventure.
I developed 2D and 3D illustrations, a design system, and colour palette. I wireframed and created prototypes of the web app and mobile app before, completing high fidelity screens for both. Included in the mobile app was an in-app game which I created all visual assets for. I then designed a full marketing website, including all sub-pages, and optimised the UX of the existing checkout flow. Finally I created a promotional motion graphics video to announce a successful fundraising round.
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